A new brand for change-makers
Change Inc. is the platform for businesses focused on bringing about change. Change towards a more sustainable and fair future. A community of innovators and leaders who have made change a business model. Because to tackle tomorrow's challenges business as usual isn't good enough. To be able to drastically change businesses, sectors and the world, we need to bring together best practices, knowledge and expertise and most importantly the people behind the business.
Dawn was in charge of inventing the new brand Change Inc., the next step for Dutch sustainability platform Duurzaam Bedrijfsleven. From the new brand's positioning to its brand identity and from a new platform to a campaign in radio, print and outdoor, we introduced a confident new platform that's attracted and inspired many since its launch.
Community driven change
Focusing on change as a business model and highlighting the best and brightest who are at the forefront of the many transitions towards a sustainable and fair future, we built a tight-knit community of businesses and people that accelerate change.