The old economy has reached its expiry date and the problems are piling up. That's why Triodos Bank is calling 'decision-time', with a series of iconic metaphors on subjects like waste, consumerism and clean energy. We shaped them into a campaign with multiple touch points, like digital outdoor, short films on television and quirky GIFs on social media. All of them show in their own way that the current system is untenable and that everyone has to break habits to make a difference: it's decision time.