Farmers in developing countries are often forced to sell their tropical products like coffee, chocolate, bananas and tea at unfair prices. This makes it impossible for them to earn a living wage. Fairtrade wants to reveal the invisible corrupt systems behind those products, raise awareness, and offer a solution: fairer products.
The story about underpaid farmers far away is a harsh story to tell. That's why we made a lighthearted online show that playfully teaches people the stories behind the products they buy every day: making them more conscious in a refreshing way.