Not for the likes. Not because it’s comfortable or logical. But because it’s necessary.
The climate crisis doesn’t care about comfort, borders, or politics. So neither does Greenpeace. For over 50 years, the OG activist organization has chosen necessity over convenience. From the Amazon to IJmuiden: they climb higher, lobby louder, and dive deeper. Not for the likes. Not because it’s comfortable or logical. But because it’s necessary.
The work of Greenpeace is more complex and more diverse than protest signs and clenched fists. Every action is backed by thorough research, legal procedures, and international negotiations. Now more than ever, we need to remind the public what the activism of Greenpeace is actually about. Our campaign does exactly that.
Using almost all archival footage from Greenpeace, captured from the activists’ perspective, this campaign shows the wide scope of their work. Work that you can support.
