Together with our long-time client Triodos Bank, we developed a new service to connect social entrepreneurs and consumers. Buy The Change helps sustainable businesses promote their goods by offering a platform, content, media channels and merchandising. While offering consumers a service to spend their money differently and increase their positive footprint.
Buy The Change goes further than a short-term PR trick. It is a long-term program that will evolve over time into an engaging platform with a single mission: change the world by changing the way you use your money. Together with technology partner MediaMonks, new digital services will be developed that stimulate behavioral change, to be launched in the near future. It's the beginning of a movement.